Can Trump Sway the Biggest Block of Nonvoters?

Believe it or not, there are still a lot of white non-college-educated men who didn’t vote for him in 2016

Ben Jacobs
GEN

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Trump clapping at a rally.
Photo: Brendan Smialowski/AFP/Getty Images

Are there still new voters that President Trump’s campaign can turn out in 2020?

With his campaign in a downward spiral, thanks in part to his belligerent debate performance, Covid-19 diagnosis, and botched handling of the crisis, Trump’s chance of victory in just over two weeks will rest on how well he’s able to expand the electorate — something he was able to accomplish beyond Democrats’ wildest expectations in 2016.

In the last election, Trump juiced turnout among working-class whites in the Rust Belt. That provided him with just enough of the margin he needed to win a narrow Electoral College victory over Hillary Clinton. Exit polls had Trump winning both white women and white college-educated voters in 2016, however, Trump’s standing among white college-educated and white female voters has collapsed since then; he was losing both demographics by double digits in recent polling.

Having lost the support of these key blocks, who are the new voters that Trump can pull off the sidelines?

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Ben Jacobs
GEN
Writer for

Ben Jacobs is a politics reporter based in Washington. Follow him on Twitter at @bencjacobs.