Freakonomics Radio

How to Save $32 Million in One Hour

For nearly a decade, governments have been using behavioral nudges to solve problems — and the strategy is catching on in health care, firefighting, and policing. But is that thinking too small? Could nudging be used to fight income inequality and achieve world peace?

Stephen J. Dubner/ Freakonomics Radio
GEN
Published in
8 min readNov 19, 2019

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Stephen J. Dubner/ Freakonomics Radio
GEN
Writer for

Stephen J. Dubner is co-author of the Freakonomics books and host of Freakonomics Radio.